Here
is a simple example of how a person might increase relevant
content on a web page. Keep the word relevant in mind. Let's
say you have a flower shop and you sale flowers from your website.
Your site is up and running and seems to be generating some
traffic. The site contains a description of your business page,
a services offered page, a store and an order form page. What
do you think is the most important section of this site? I would
say the store is. So let's see how we can increase content that
is relevant for that page or section of your website.
note:
Just because the store might be the most important section of
the site does not mean that other parts of your site are less
important.
Currently
when you go to the store you see: a picture of a flower on the
left and the name of the flower and price on the right side
of the picture. This is repeated for each flower as you scroll
down the page. As I look at this page I realize that a lot more
can be down by means of content. We will move the name of the
flower and price to the bottom of the picture, on the right
side we will have a two to three sentence paragraph that will
describe the flower in a manner that is enticing, prompting
the reader to look back at the picture to make the purchase.
Having
a short description for each item will build body content in
a short time period. Using this method which I call "Item
Identification" will also allow you to create more pages.
Indexing three pages compared to one is better when you submit
to search engines and just by adding a short description for
each item will increase your traffic after you submit your revised
pages.
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